Audience Profiles

Create a data-powered advantage

Seamlessly collect behavioural, attitudinal and preference data from every interaction, and pipe it into your existing CRM, CDP or marketing platform.

Documentation

Audience Profiles

Create a data-powered advantage

Seamlessly collect behavioural, attitudinal and preference data from every interaction, and pipe it into your existing CRM, CDP or marketing platform.

Documentation

Audience Profiles

Create a data-powered advantage

Seamlessly collect behavioural, attitudinal and preference data from every interaction, and pipe it into your existing CRM, CDP or marketing platform.

Documentation

Generate consent-driven data

Unlike other methods, our Experiences capture user data in a fair exchange of value, with consent.

Unlock the value of your audience

Audience Profiles help you generate better commercial results in sponsorship, advertising and subscriptions. Increase the size of your contact base, augmenting each profile with likes, dislikes and what type of Experiences they engage with.

Here's how it works

Create your suite of Experiences

Pick from Fast Track Experiences or build custom ones on our APIs

Increase fan loyalty & capture first-party data

Implementing a range of Converters, where fans are willing to sign up or provide details in return for value

Enrich customer profiles

Data Lakehouse links personal data, interaction data and attitudinal data to create Audience Profiles

Feed data into your existing CRM

Data Lakehouse sends these profiles to your existing CDP, CRM or marketing platform via pipelines

Create your suite of Experiences

Pick from Fast Track Experiences or build custom ones on our APIs

Increase fan loyalty & capture first-party data

Implementing a range of Converters, where fans are willing to sign up or provide details in return for value

Enrich customer profiles

Data Lakehouse links personal data, interaction data and attitudinal data to create Audience Profiles

Feed data into your existing CRM

Data Lakehouse sends these profiles to your existing CDP, CRM or marketing platform via pipelines

Create your suite of Experiences

Pick from Fast Track Experiences or build custom ones on our APIs

Increase fan loyalty & capture first-party data

Implementing a range of Converters, where fans are willing to sign up or provide details in return for value

Enrich customer profiles

Data Lakehouse links personal data, interaction data and attitudinal data to create Audience Profiles

Feed data into your existing CRM

Data Lakehouse sends these profiles to your existing CDP, CRM or marketing platform via pipelines

Create your own

Want to learn more? Schedule a call with one of our team.

Create your own

Want to learn more? Schedule a call with one of our team.

Create your own

Want to learn more? Schedule a call with one of our team.